‎"cogito ergo sum: i shake thinks up; therefore i am"

‎"cogito ergo sum: i shake thinks up; therefore i am"

http://www.ted.com/talks/james

_geary_metaphorically_speaking.html

James Geary, metaphorically speaking | Video on TED.com

www.ted.com

TED Talks Aphorism enthusiast and author James Geary waxes on a fascinating fixture of human language: the metaphor. Friend of scribes from Aristotle to Elvis, metaphor can subtly influence the decisions we make, Geary says.